Upon visiting our website, what personal information do we collect?

As part of the ordering or registration process, you may be asked to enter your name, email address, mailing address, phone number, credit card information, or other details.

How and when are we collecting information?

When you register an account online, place an order, subscribe to a newsletter, respond to a survey, use live chat, open a support ticket, or provide feedback on products or services, we collect information from you.

How do we use your collected information?

• Personalized content based on your interests to enhance your experience
• For improving the user experience on our website
• To provide better customer service to you
• Contests, promotions, surveys, and other site features
• To process your transactions as quickly as possible
• To request ratings and reviews of products and services
• Follow up after correspondence (live chat, email, and phone inquiries)

How do we protect your information?

We regularly scan our website for security holes and known vulnerabilities to ensure your safety. Our system is regularly scanned for malware. A limited number of people with special access rights to such systems have access to your personal information behind secured networks, which are required to keep the information confidential. Additionally, all sensitive/credit information you provide will be encrypted using Secure Socket Layer (SSL). To maintain the security of your personal information, we implement a variety of security measures when a user places an order, enters, submits, or accesses their information. A payment gateway provider processes all transactions, which are not stored or processed on our servers.

Do we use ‘cookies’?

Yes. A cookie is a small file that a website or its service provider transfers to your computer's hard drive (if you allow) to enable the website to recognize you and store certain information from your browser. Cookies allow us to remember and process items in your shopping cart. Also, we use them to better understand your preferences based on previous or current site activity, so we can provide you with better services. In order to provide better site experiences and tools in the future, compile aggregate data about site traffic and site interactions. In addition, we may use trusted third-party services to track this information.

It is possible to set your computer to warn you whenever a cookie is being sent, or to disable all cookies altogether. You can do this through your browser's settings. To determine how to modify your cookies, check your browser's Help Menu.

Turning off cookies will disable some features. It won't affect the user's experience or the ability to place an order. However, without cookies, the site may not work as intended and be less efficient.

What is our site's policy regarding Do Not Track signals?

When a Do Not Track (DNT) browser mechanism is in place, we honor Do Not Track signals and do not plant cookies or use advertising.

Is third-party behavioral tracking allowed on our site?

Additionally, we do not allow third parties to track our users' behavior.

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address to:

• Send information, respond to inquiries, and/or other requests or questions
• Process orders and to send information and updates pertaining to orders.
• Send you additional information related to your product and/or service.
• Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CANSPAM, we agree to the following:

• Not use false or misleading subject lines or email addresses.
• Identify the message as an advertisement in some reasonable way.
• Include the physical address of our business or site headquarters.
• Monitor third-party email marketing services for compliance if one is used.
• Honor opt-out/unsubscribe requests quickly.
• Allow users to unsubscribe by using the link at the bottom of each email.

If at any time you would like to unsubscribe from receiving future emails, follow the instructions at the bottom of each email and we will promptly remove you from ALL correspondence.

To better serve those concerned about how their 'Personally Identifiable Information' (PII) is being used online, this privacy statement was developed. PII, as defined in US privacy laws and information security, refers to information that can be used alone or in combination with other information to identify, contact, or locate an individual. In accordance with our website, please read our privacy policy carefully to understand how we collect, use, protect, or otherwise handle your Personally Identifiable Information.  

Your Personally Identifiable Information will not be sold, traded, or otherwise transferred to outside parties unless we provide users with advance notice. Our website hosting partners and other companies who assist us in operating our website, conducting our business, or serving our users are not included, as long as they agree to keep this information confidential. Information may also be released when necessary to comply with the law, enforce our site policies, or protect our rights, property, or safety.

Other parties may use non-personally identifiable visitor information for marketing, advertising, or other purposes. Our website does not include or offer products or services from third parties.

Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en

We use Google AdSense Advertising on our website.

Google, as a third-party vendor, uses cookies to serve ads on our site. Google’s use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

We have implemented the following:

• Google Display Network Impression Reporting
• Demographics and Interests Reporting

We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.

Opting out

Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative opt out page or by using the Google Analytics opt out Browser add on.

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. – See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf

According to CalOPPA, we agree to the following:

• Users can visit our site anonymously.
• Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.
• Our Privacy Policy link includes the word 'Privacy' and can be easily accessed on the page specified above.

You will be notified of any changes to the Privacy Policy:

• On our Privacy Policy Page

Can change your personal information:

• By logging in to your account

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

To be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:

We will notify you via email, phone call, or mail:

• Within 7 business days

We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. The principle requires both that individuals have enforceable rights against data processors and that individuals have recourse to courts or government agencies to investigate and/or prosecute noncompliance by these processors.